More and more bookshops move their online presence to the next level. They offer indoor tours powered by Google Street technology.
The idea of luring potential visitors with the interactive interior view is especially clever if the bookshop is located in one of big tourist destinations, like London, Barcelona, Berlin, or Tokyo.
An example of La Central del MUHBA reveals how big the marketing potential of this tool can be. Just look at the picture, or the embedded Google Street View below, and you’ll see that a large English books section is located upstairs.
And if we involve some imagination, or simply predict how would Google Street View evolve, we could think of using much more advanced Google Street View indoor tools.
If you are a bookshop owner, check out whether you can offer Google Indoor Tours. The service is currently available in a dozen of countries, and not only in capitals, like a year ago. All you have to do is to sign up to a partner program and schedule a shoot with a Google trusted crew.
If you plan a trip, you are most probably using Google Maps to select attractions. You can easily find out whether the indoor tour is offered by a museum, café, or bookshop. In the pop-up widget look for the preview called “See inside”.
Click on it, and right away you’ll visit the place and get the feel of it. Just like these ten beautiful bookshops listed below, from London to Tokyo to Seattle to Hong Kong to Singapore.
This updated list of the best literary gifts for book lovers includes home decor, clothing, accessories, jewelry, and e-reader covers.
10 bookshops on Google Street View
1. La Central del MUHBA
Address: Baixada de la Llibreteria, 7, 08002 Barcelona, Spain
2. Book Corner
Address: 311 N 20th St, Philadelphia, PA
3. Watkins Books
Address: 19-21 Cecil Ct, London WC2N 4EZ, United Kingdom
4. Yaesu Book Center
Address: 2-5-1 Yaesu, Chuo, Tokyo, Japan
5. Oscar and Friends Booksellers
Address: 19-27 Cross St, Double Bay NSW 2028, Australia
6. Buchhandlung Moritzplatz
Address: Prinzenstraße 85, 10969 Berlin, Germany
Address: 9 Yong Siak St, Singapore 168645
8. Panta Rhei
Address: Calle Hernán Cortés, 7, 28004 Madrid, Spain
9. The Paperback Bookshop
Address: 60 Bourke St, Melbourne VIC 3000, Australia
10. Arundel Books
Address: 214 1st Ave S B-18, Seattle, WA
• • •
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