Creatives, Eduardo Fialho and Diego Koury from Arcos Brazil ad agency have prepared a set of brilliant ads that play with a common recommendation tool used by video streaming services.
This time, however, “because you watched” recommends not movies or TV shows but books.
The concept was developed for a Brazilian chain of bookstores, Livraria Cultura. You can find books related to Stranger Things or House of Cards TV series, or Midnight in Paris movie directed by Woody Allen.
Ads for Livraria Cultura bookstores
Because you watched House of Cards.
Because you watched Matrix.
Because you watched Midnight in Paris.
Because you watched Stranger Things.
Via Design Taxi.
More to explore:
- Brick wall deformed by a single book – great installation by Jorge Méndez Blake
- These literature-inspired tea blends will make a great gift for every book lover
- Famous book quotes on infinitely charming posters by Simini Blocker
- A magic history of Harry Potter (infographic)
- The power of books in brilliant illustrations by Paweł Kuczyński
Want even more? Check out all articles in this topic: Geek stuff.
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