How Americans turn to ebooks (infographic)

Recently, there has been a lot of infographics focused specifically on e-books, and you may easily get lost in what you’ve seen or not.

Staff writers from Online Universities have created a new visual analysis of e-books on the US market. You can’t miss this one. Now is the time when Americans turn to e-books and this graph very thoroughly describes the dynamics of this process.

The most positive outcome is that turning to electronic books doesn’t mean turning from print books. 80% of those who read e-books also read print books, the infograpic shows. The “either-this-or-that” scenario many people were afraid of is just not happening.

What’s more, adding digital to the basket of forms the book can be consumed results in increased reading. 41% of those who have owned an ereading device say they are reading more. There is more to it: the average e-book reader has read 24 books in the past 12 months, compared to 15 books by a reader of print books only.

I’m not sure if “e-book nation” is right now the most relevant description – there is still some way to go. But one thing is sure, and I would love other nations to follow – e-books become a part of Americans’ daily life.

Click on the image to enlarge. Check all infographics related to books and digital reading, collected at Ebook Friendly.

Via Online Universities.

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